Blog Three: Date
1/27/2019
What is Attention?
Attention “is the process of selecting things to concentrate on, at a point in time, from the range of possibilities available” (Preece, Rogers & Sharp, 2015, p.84). It’s our ability to choose what we hear and see around us.
Reflection
Most are familiar with the idea of paying attention in certain scenarios where it is demanded. But whether or not it is difficult or easy to be attentive “depends on (i) whether we have clear goals and (ii) whether the information we need is salient in the environment” (Preece, Rogers & Sharp, 2015, p.84). With the first point, one either knows what they are looking for or they don’t. So assuming that a person is looking for a specific word in a word scramble puzzle, they begin looking for a match. within a moment that person can find the words, especially if there are only a few places left unmarked on the puzzle. On the other hand, if the words to the puzzle are not given then that person could take much longer to solve the puzzle. With the second point, information can either be easy or difficult to find depending on the way information is displayed. So for example, try to find every word repeated twice in a row in the following passage:
You will probably notice that this text is significantly smaller than the the rest of the text on this page. A smaller font size definitely makes the text harder to read for for most people. As you continue to read this you you may notice that it only continues to become more difficult to read given how compact this block of of text is. By now you have probably noticed a few few that have been repeated. The question is whether or not not you are aware that you just missed the the “not not” in this sentence. If so, you may have missed the “the the” in that last sentence as well.
Given that the text is smaller and more compact, a person can easily skip over the repeated words without realizing it. This is because, after the initial sentences, a person likely starts to read the words faster and ultimately ends up skipping over words that are repeated. In the blur of visual scanning, the eyes meld the two words together, only seeing one word. A study on this phenomenon shows that “A word is skipped when it does not receive a direct fixation during the first pass; skipping occurs quite frequently with 1/3 of all words” (Robinson, Arbez, Berta, Tolk & Wagner, 2015). Of course, awareness can easily trump this trick. If one knew that each sentence had a repeated word, or assumed so, then they would take more time to read the passage more carefully.
My Thought
“Often I hear about people struggling to pay attention to the tasks that they need to get done. I’ve noticed from personal experience that this is because these tasks tend to be things that we don’t want to do. We are constantly distracted by our devices, the sources of our short term pleasures. My solution to this is to close the door, turn off my phone’s notifications, and listen to some quiet lofi hip-hop.” (McMillan, 2019).
Reference List
- Preece, Rogers & Sharp, (2015). Interaction and Design: Beyond human-computer interaction. West Sussex, United Kingdom: John Wiley & Sons, Ltd.
- Rayner, K., Slattery, T., Drieghe, D., & Liversedge, S. (2019). Eye movements and word skipping during reading: Effects of word length and predictability. Retrieved from https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3543826/

